Karavan stories
branding
projekt:
Karavan stories není jen food truck.
Kromě netradičního cateringu a výběrové kávy nabízí i chill out zónu s jedinečnou 'hygge' atmosférou. Místem pro setkávání a vyprávění příběhů.
Tohle 'příjemno' je vyobrazeno ikonickou ilustrací snové krajiny, jíž Karavan projíždí. Vytvořené v teplých zemitých barvách.
Ilustrace se dál aplikuje i ve své minimalistické linkové verzi na dekorativní produkty Karavanu, které vlastnoručně vyrábí s myšlenkou na přírodu.
produkty:
vizuální identita
vizitky, šablony dokumentů, visačky, kartička, nálepky, design packagingu, editovatelné šablony na Instagram Stories
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